Keywords page (Keywords and Tools)

Adding keywords to your SE Ranking project allows you to:
✅ Track rankings – Monitor your website’s search engine positions for target queries.
✅ Measure SEO progress – Track improvements over time.
✅ Optimize content – Identify high-potential keywords to target in your strategy.

How to Add Keywords

Method 1: Manual Entry

  1. Open your Project.

  2. Go to KeywordsKeywords Import.

  3. Type a keyword or paste a list and press Enter.

Method 2: Bulk Import (CSV/TXT)

  1. Prepare a .txt or .csv file with one keyword per line.

  2. In Keywords, click Keywords Import.

  3. Upload the file.

Best Practices for Keyword Selection

🔹 Mix short & long‑tail keywords (e.g., "shoes" + "best trail running shoes for men").
🔹 Track branded & non‑branded terms (e.g., "Nike Air Max" vs. "comfortable sneakers").
🔹 Prioritize low‑competition, high‑intent keywords.
🔹 Update regularly — add new keywords as your strategy evolves.